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Inspired by children to provide a resource for meeting their play needs today and beyond.
Today ATA’s members are involved in a large variety of children’s products ranging across toys, hobbies, nursery, clothing, confectionery, games (board, electronic & video), digital, books, collectibles, car safety, furniture, sports, lifestyle & licensed products. This reflects the increasing diversification of ATA’s membership as they develop to meet the changing needs of a quickly evolving society.
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MEMBERSHIPS
Membership of the ATA is open to Australian and New Zealand businesses actively involved in manufacturing, wholesaling, distributing or retailing products for kids & family leisure, learning and entertainment.
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MISSION
To support and represent the Australian toy, hobby and licensing industries by fostering innovation, advocating for members’ interests and championing the value of play.
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TOY FAIRS
Celebrating the remarkable success of this year’s Trade Only Event, we are thrilled to unveil the eagerly anticipated dates for the 2027 event!
